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Research of existing music videos - Chase & Status feat. Takura - No Problem




This video is successful despite the minimalistic props, actors, narrative etc.. The video is effective primarily due to the editing involved, the song uses longer shot duration during the verses to slow down the song. Whereas during the chorus as the song speeds up the shots become shorter with a variety of clips which help to portray the dancing element.
Throughout the entire video there's different techniques in to make the video more interesting instead of just having a guy dressed in face paint dancing, the strobe light and ink design helps add intrigue and intensity to the video.
By having a black background, with white, green, yellow etc. glow in the dark UV portrays similar lighting and appearance to that of a club or gig, which helps the viewers have a interpretation of how intense it would be in a crowd or a mosh pit.

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Initial Ideas

I have to so initial ideas, they are similar ideas but based around two different songs. I like to mind map my ideas because this means i can link parts together and getting everything down on paper before I start adapting it. One of the main parts of mise en scene that I want to focus on more than the others is camera angles. This is going to be important especially to show the change in perspective between the characters. It will also give the video an edge.

Final Plot Ideas (Preliminary Task)

This is our final plot ideas: The main character (a young boy) puts on his superhero mask and runs into his garden to get into his tent/den. The tent then transports him into another woodland world in which there will be others all dancing. In the middle of all the dancing and partying in the new forest the young boy will trip up/fall over in some way and as he hits the floor he will be transported back to his garden and outside the tent/den.  The boy will then realise he's back home and may be greeted by his mother asking wheres he been (that scene will be dependant on availability of actors). We tried to keep our idea as simplistic as possible, this was to ensure that we didn't over complicate the meaning of the video which is simply just about the young boy enjoying himself in his own imagination when he has the safety of his superhero costume on.

Song Choice

These are the song choices I have thought of for the revised narrative of the music video.